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iPhone Discounts Thanks to Twitter

You voiced opinions about the new iPhone 3G S pricing on Twitter, and AT&T listened. Recent news regarding a $200 charge for many current iPhone users to upgrade to the new 3G S model stirred up a swarm of negative feedback posts across the Twitter platform. After hearing what you had to say, AT&T has reconsidered it’s pricing strategy and is now offering discounted iPhone upgrades to more customers.
 
Those of you who may not use Twitter or don’t really understand what it’s all about need to check out Twitter’s search page. Due to the massive adaptation of Twitter you can search for a keyword such as “iPhone” and find the latest talk on the subject. The true power of Twitter is real-time search. So while many people are talking about what they had for lunch and what they’re planning to do this Friday night, many are also telling you where they had lunch, how the food was, what movie they’re going to see tonight, and what they think about Apple’s new iPhone. This is powerful information that companies and marketers cannot ignore.