Pay Per Click (PPC) Advertising is an extremely effective way to drive in quality traffic to your website. This video featuring the Cheif Economist from Google clearly explains how the PPC auction at google works.
The main points to pull from this video are that PPC advertising is not a straight forward auction. In order to have a successful PPC campaign, you must constantly be monitoring and optimizing your ad campaign.
For help setting up and managing your own Pay Per Click Campaign, please contact Collabo as we’d be pleased to assist you.
Are you wasting too much money on PPC?
Sick of seeing your competition on top of the results?
Improve your quality score and stop paying top dollar per click!
Collabo will increase your campaigns quality score and CTR (click through rate) by creating custom landing pages, proven ad copy and proper keyword research.
PPC Management Services Include:
- Analysis of your business objective
- Campaign setup
- Keyword research & expert level bid management
- Negative keyword research to filter unwanted traffic
- Keyword match typing & optimization
- Competitor research & benchmarking
- Initial ad copy research & copy writing
- Split testing (to test your ad copy for best impact)
- Google Analytics (GA4) setup
- Conversion goals setup
- Advanced filters setup
- Funnels setup
- Landing page development, Evaluation and Analysis of traffic
- Monthly campaign progress report
- Tracking ROI
Speak To A Marketing Expert At Collabo About Your Pay Per Click Advertising Management at 1-877-545-8227